If you scrutinize marketing statistics from the past decade and compare them with today’s numbers, you will see that there is a swift shift in the industry dynamics. This is an evident digital transition which is gaining momentum and there’s no stopping this digital throttle.
This is the world of Social Media. This is your company’s Facebook page, Twitter account, Instagram page, Google Plus business page, LinkedIn page/group etc. This is your blog’s page. This is what you share and distribute for your customers to read, learn, and guide them through the decision process. This is your passive-slowly-turning-active voice. This is the emerging face of your company’s brand seeking refuge in your customers’ daily life and routine.