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Ameyo Callversations

Nitish Gautam

Nitish Gautam

Nitish Gautam is a Content Specialist and Assistant Marketing Manager at Ameyo. A digital marketing geek, Nitish writes awesome content & assists with other digital marketing initiatives. When not writing, you’ll find him reading about the next gadget that’s going to change the world, watching a documentary, or playing the guitar in peace. You can reach out to him on LinkedIn and Twitter.

Recent Posts by Nitish Gautam:

8 Ways Your Competitors use Customer Experience Innovation to Stay Ahead

The first advertisements ever recorded in human history were by the Egyptians in 2000 BC. They would carve public notices in steel to spread political awareness. Fast forward time to today's era and you'll find that a well-designed and well-thoughtout advertisement doesn't really surprise you anymore. This is the result of innovation.

Topics: customer experience

Customer Experience Measurement: A Practical Guide to Measuring CX


When's the last time you recall a smooth, streamlined, and pleasant experience while working with a brand? Or when you just had to share that one time a brand exceeded your expectations and delivered a level of customer experience that was simply amazing? Now, look at this experience through the eyes of the company. Are you ensuring customers get this level of experience every single time?

Topics: customer experience

Customer Engagement Model: What It Is, Why It Matters and How to Build One


The basic idea deeply rooted in any brand is - engaged customers are happy customers. It is one of the keys to building long-term customer relationships. But how does a company start to develop, implement, improve, and grow customer engagement? The answer is simple - by using a customer engagement model.

Topics: Customer Service customer experience

7 Winning Customer Engagement Strategies You Can Start Implementing Today


Customer engagement today is very different than that of the past. Today, people have a lot of choices when it comes to the number of interaction mediums due to the large number of technological advancements. Let's ask the most difficult question - how does a brand go about engaging a modern consumer?

Topics: Customer Service customer experience

How to Justify the Importance of Customer Experience (CX)


What is the best way you can improve your business? It's not to build an excellent product using the latest innovative technologies. The answer lies in improving Customer Experience (CX). But just how important is customer experience for your organization?

Topics: customer experience

Customer Experience (CX) vs Customer Service: What They Are and Why They Matter


Customer experience matters. But so does customer service. So, how do you decide which to focus on?

Topics: Customer Service customer experience

88 Customer Experience Quotes to Make You Think Differently about CX


You'll find one thing common in most successful companies - the emphasis placed on customer experience. There is a great shift taking place in business amidst heavy competition - customers are becoming increasingly demanding and choosy about who to give their money to.

Topics: customer experience

Customer Experience Assessment: Developing a Blueprint for Improving CX


Ponder this for a moment - what do you think about your customer experience? Do you have a well-defined customer experience strategy? And, most importantly - are your efforts really paying off?

Topics: customer experience

CX Statistics: 50 Important Customer Experience Statistics You Need to Know



With intense competition in the market, the ability to distinguish yourself from your competition is diminishing, however one thing that clearly stands out and can never be replaced is Customer Experience (CX). Simply put,  it's how customers perceive their interactions with your company.

Topics: customer experience

3 Insightful Lessons from 2nd Service Quality Excellence Summit 2017 You Shouldn’t Miss


The 2nd Service Quality Excellence Summit 2017 was a huge success, and focused on the various issues that affect how well a company is able to deliver a superior, consistent experience to remain competitive in a time of digital disruption.

Topics: Customer Service customer experience