Case Study
Flipkart
Use Case
Inbound-Outbound
Region
Industry
E-commerce
About Flipkart
Flipkart went live in 2007 with the objective of making books easily available to anyone who had internet access. Today, they are present across various categories including movies, music, games, mobiles, cameras, computers, healthcare and personal products, home appliances and electronics, stationery, perfumes, toys, apparels, shoes, among other verticals. Their path-breaking services like Cash on Delivery, a 30-day replacement policy, EMI options, free shipping, and great offer prices revolves around providing the customers a memorable online shopping experience. Flipkart’s dedicated delivery partners work round the clock to personally make sure the packages are delivered on time.
Challenges
- Manual inbound & outbound calling
- Integration with CRM & Order Management system
- Low uptime
- Lack of multi-channel communication
Solutions
- Automation of all inbound & outbound calls
- Seamless integration with Order Management System & CRM
- Omnichannel communication
- Quality Solution & high uptime
Ameyo's Solution
Flipkart has been using AMEYO to automate its manual processes and make the business more efficient. They replaced the tedious manual dialing out process with AMEYO to intelligently dial out numbers. Flipkart later implemented more features from AMEYO to fit into their inbound processes and seamlessly integrate with their in-house order management system (OMS), CRM, and dispatch system. The solution also implemented the Customer Manager API which pulled calling numbers in real time to AMEYO and the solution then dialed out.