Insurance industry is a strong pillar of a growing economy. The world is going digital, so should the insurance and other financial institutions. With such a huge customer base, it becomes even more important to provide high levels of customer service. The customer interactions in the insurance companies are sensitive as they are dealing with a very emotional and sensitive situation. There has to be a sense of duty and commitment since most customers reach out to their insurer only at the time of distress. It requires a sophisticated customer interaction software which stores, processes and analyzes the data to enable personalized customer support.
4 Primary Concerns for Insurance Companies