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Ameyo Callversations

Use these 3 Customer Experience Management Strategies to Supercharge your Business

Customers are the lifeline of a business.

Hold on, not just that!

Customers are more informed than ever, and demanding. They are constantly interacting with brands across multiple touchpoints, expecting more out of their journey. Every single interaction matters - any negative experience can impact how a brand is being perceived.

Topics: customer experience

Customer Engagement Matters More Than Ever in 2017: 4 Strategies for Success

Ever since the concept of money was invented, marketers have been using different techniques to try and make a sale. From the first newspaper advertisement in 1704 to Apple spending more than $900,000 to create their 1984 Super Bowl commercial - the idea of marketing has observed a paradigm shift over the years. Now, the objective is not to squeeze a customer out of every penny, rather to engage and try to retain the customer.

According to Customer Engagement Expert Paul Greenberg - customer engagement is “the ongoing interaction between company and customer, offered by the company, chosen by the customer.”

Topics: Customer Service

4 Reasons Why Customer Engagement Can't Exist without Analytics

Can you imagine a life without analytics? Think about it - your Facebook feed won’t show you the most relevant posts, Netflix won’t recommend the movies you shouldn’t miss, and there probably wouldn’t be a stock market. And, the Mayans wouldn’t have predicted December 21, 2012 to be the end of the world. Over time, analytics has proved to be a great asset to human civilization, and has been incorporated into every industry imaginable.

Topics: Customer Service

Chatbot vs Search: Will Customers Completely Move to Chatbots?

The way we search online has evolved a lot since the commercial launch of the search engine in the 1990’s. During that time, the world was less exposed to the world wide web, and thus, a lesser number of search results came out. Also, until and unless you type in the exact keywords that you were looking for, chances are you might not ever be able to find the right website. 

Topics: Customer Service customer experience

4 Easy Ways to Boost Customer Engagement With Text Messaging

Customer engagement is a tough metric to measure, but it’s one of the most important things a marketing department does. Engaging with your customers can increase how much your customers spend significantly, and help build more trust in your brand. This leads to customer loyalty, referrals, and much more.

One of the best tools you can use to actually improve your company’s customer engagement is SMS and text messaging.

Topics: Customer Service customer experience

Embrace These Omnichannel Strategies To Digitally Transform Your Contact Center

We live in the age of digital transformation, but are businesses really ready to address the needs of digital savvy customer?

Picture this - you have some queries regarding the mobile services plan, so you started a web chat session using the ‘click to chat’ option on your service provider’s ‘Help and Support’ web page. However, you didn’t get the required information after 5 minutes on chat, and hence you call up a customer service representative (CSR). The CSR asks the same questions that the web chat agent had already asked earlier. And we all know rest of the story - as we’ve been there multiple times, ending up in frustration.

Topics: Omnichannel contact center

3 Ways Internet of Things (IoT) will Change the World of Customer Experience

How do you picture an average day in the future? As soon as you open your eyes in the morning, your personal robot butler asks you which 3D-printed dish you’d like for breakfast. As you get out of bed and take a peek at the mirror, it instantly comes to life with a hologram of today’s weather & to-dos.

After your room’s environment dynamically adjusts to your mood, you decide to get ready for work and let technology do all the work for you. Soon, you get a notification that your self-driving car is fully-charged and ready to go. In the age of automation, you can’t help but wonder whether this is reality, or something straight out a Jetsons episode you used to watch as a kid.

Topics: customer experience

How We Improved Our Landing Page Conversion Rate By 150% - A Guide to Landing Page Optimization

With the onset and rapid growth of digital channels, traditional marketing has taken a backseat to pave the way for inbound marketing - a technique for generating leads and nurture them to become customers by content marketing, social media marketing and search engine optimization. With content marketing, social media marketing, and search engine optimization, one can increase inbound traffic but the main challenge lies in converting the traffic to probable leads, in other words, increasing the conversion rate.

Topics: lead conversion Marketing

3 Key Revelations from Kingdom Customer Experience Summit 2017


We all are witness to a new revolution in the Middle East - the CX Revolution!

Ameyo recently showcased its Omnichannel Customer Experience solution at The Kingdom Customer Experience from 9-11 May in Riyadh, KSA. The event largely focused on creating optimal customer experience in the modern digital age, apart from the various elements of great customer experience design.

Topics: customer experience

3 Deadly Mistakes Companies Make While Optimizing Customer Experience

Most companies would agree on one thing - delivering a superior customer experience is not an easy task. Customers are becoming increasingly demanding, and companies that don’t adapt proactively to the ever-evolving demands of their customers, will have a very hard time surviving in the future.

Topics: customer experience